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My name is Sasha Gitin, and I create beautiful photographs of food and drink. That’s all there is to it. No distractions, no frills. No trying to conquer the universe. Just doing my best to conquer a little bit of it, one shot at a time.
After 15 years of shooting in NYC, I know food and I know ingredients. I know cocktails and alcohol bottles; I know glasses, liquids and ice; I know textures and colors and how to compose, style and light it all. I understand what works and what does not and how to transform what doesn’t work into the most delicious item on the planet.
